Mission and Objectives


Mission Statement

The Department of Horticulture at the University of Wisconsin-Madison serves the citizens of Wisconsin, as well as others throughout the United States and the global community through programs in instruction, Extension, and continuing education, research and international agriculture. Programs are focused on the fundamental studies of plant biology, production, and utilization of horticultural crops.

The Department’s objectives are to:

  • Provide educational opportunities for the pursuit of careers in horticulture.
  • Expand research-based knowledge on horticultural crop production with an emphasis on efficiency.
  • Strengthen the competitive position of Wisconsin's horticulture industry.
  • Improve the quality, variety, and the availability of horticultural products.
  • Increase the use of plants for environmental improvement and as a source of personal enrichment.